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Resident Experience Trends to Watch for 2023

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For many renters, a key draw to multifamily properties is the experiences that come along with them. From the amenities to the services you offer as a property manager, staying on top of what’s trending among residents is crucial to better serve and enhance their experience renting with you. As the new year quickly approaches, we’ll take a look at the top three trends that will dominate the resident experience in 2023, and how you can implement them to better attract and retain renters at your properties. 

  1. Wellness

The wellness lifestyle trend is projected to continue its growth into 2023, with consumers saying that it’s more important to their daily lives than ever. Wellness encompasses everything from mental health to physical well-being, and it’s no wonder its value has skyrocketed in recent years. Capitalizing on this trend can look different for every property manager, and plans can easily be tailored to account for the size and capabilities of your properties. 

Buildings that provide fitness centers should make sure they’re modern and appealing to their residents. After all, who wants to work out in a gym that feels like it hasn’t seen a soul since the 90s? For tips on how to draw residents back into underused spaces like this, check out our blog on how to increase amenity usage. Another great way to draw wellness seekers back into your amenity spaces is by offering classes and events. Consider adding yoga and meditation classes to your property’s regular schedule, or even host a nutrition-centered event. One wellness amenity that often gets overlooked is outdoor spaces–especially in the city. A little fresh air can do wonders for mental health, so be sure to offer ample space for residents to enjoy the outdoors, equipped with greenery and inviting lounge furniture. 

  1. Convenience

With tech practically enveloping our lives at every turn, the expectation of convenience is more so a pillar of life than a wavering trend. So how can you offer this at your multifamily properties? Investing in smart home technology is going to be the best long-term investment you can make in this regard. From controlling appliances to managing utilities, smart home tech can serve as both unmatched convenience and a valuable way to streamline the management of your properties. 

For properties where smart home tech is still out of reach, consider partnering with local businesses to offer convenience services to your residents. From grocery delivery to laundry services to child and pet care, there are likely tons of businesses in your area that would love to broaden their markets, and with convenience as the new expectation, residents will be fast to buy in. Look out for potential partnership opportunities through your property management software. At ManageGo, we regularly partner with businesses in your cities to bring your residents the best deals on the latest convenience services. 

  1. Sustainability

A growing priority among consumers, sustainability will continue to be a decision-making factor for many renters in 2023. And let’s face it, you’re already behind the times if you haven’t already started the switch. Property managers who prioritize the use of energy-efficient appliances and commit to eco-friendly practices will see both a higher demand at their properties and huge cost savings in the long run. Easy changes you can make today include switching to energy-efficient lighting, committing to a paperless environment with the help of PropTech, and adopting property-wide waste management plans that center on composting, recycling, and donating.

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